Jeff Heybruck
CFO / Business Advisor
Jeff is the founder of Lucrum Consulting and has been a financial and accounting professional since 2001, bringing a wealth of experience to Lucrum clients. Following his graduation from Guilford College with a degree in accounting, Jeff started his career with the tax department at the CPA firm Pesta Finnie & Associates. In 2004, he completed a Masters of Accounting from UNC-Charlotte, and in 2005 was named Chief Financial Officer of Mulvaney Properties and The Altura Group, LTD. When he started Lucrum in 2009, Jeff leveraged this experience to serve other land development and construction clients.
Jeff's industry expertise includes: homebuilders, construction subcontractors, professional service firms, restaurants, commercial real estate developers, and start-ups.
A Charlotte resident since 1984, Jeff is an Eagle Scout and remains active in Scouting in Fort Mill’s Pack 108 with his boys. A father of two sons, Jeff and his wife, Taylor, are an active outdoor family and can be found at ball fields and gyms all over the Ballantyne/Fort Mill area. Jeff enjoys his morning workouts at the Y, shooting, hunting and fishing, and usually has more home improvement projects in process than he can handle.
Preparing Business Financials For Sale or Acquisition: Expert Tips from Accountants
By: Jeff Heybruck When selling a business, it’s important to remember that savvy buyers will scrutinize every aspect. People, processes, procedures, industry …
Is Providing A Company Car A Good Idea? Comparing Company Owned Vehicles vs. Mileage Reimbursements (Plus 2 Real Company Fleet Models That Worked)
Photo above: RAM Pavement, a Charlotte-based paving company renews at least one truck in its fleet with a brand-new vehicle approximately every …
Expenses That Can Be Included In COGS (That Might Surprise You)
Some Cost of Goods Sold (“COGS”) expenditures are obvious (eg. raw materials or subcontractors working on a customer’s job), while others that …