By: Jeff Heybruck You’ve probably heard the saying “What got you here won’t get you there.” My CFO role recently gave me …
Outdated Bookkeeping: When Yesterday’s Numbers Can’t Guide Tomorrow
By: Jeff Heybruck In the 4th installment of our series on Bad Data, we’ll explore that it doesn’t always come from mistakes. …
Trusting Your Memory: The Gap Between Perception and Performance
By: Jeff Heybruck Bad data doesn’t always come from broken systems, misconfigured integrations, or sloppy bookkeeping. Sometimes it comes from something far …
Anecdotal Sales vs. Actual Numbers: When the Story Doesn’t Match the Scoreboard
In our decades of experience as CFO’s, bad data is one of the most expensive problems in business—because it often goes unnoticed. …
Financial Lessons We Learned From The Restaurant Industry
By: Jeff Heybruck Few industries test operational and financial discipline like the restaurant business. Margins are thin, turnover is high, and costs …
Hiring in Today’s Market: Small Businesses Should Compete Smarter, Not Louder
By: Jeff Heybruck Hiring right now feels a bit like entering a bidding war with companies twice your size and ten times …
AI & ChatGPT for Small Business: Don’t Believe (All) The Hype
By: Jeff Heybruck If you’re a small business owner, you’ve probably heard the hype: ChatGPT will revolutionize how you run your business. …
The Smart Way to Scale: Why Small Businesses Choose Fractional Controllers
by Bailey McRae, Fractional Controller A bookkeeper and a strategic financial leader – most growing businesses would name these as critical roles …
6 Reasons A Buyer’s Business Culture Matters For Sellers
By: Jeff Heybruck Selling a business is more than a financial transaction. It’s a culmination of years of sacrifice and personal investment. …
Preparing Business Financials For Sale or Acquisition: Expert Tips from Accountants
By: Jeff Heybruck When selling a business, it’s important to remember that savvy buyers will scrutinize every aspect. People, processes, procedures, industry …
Is Providing A Company Car A Good Idea? Comparing Company Owned Vehicles vs. Mileage Reimbursements (Plus 2 Real Company Fleet Models That Worked)
Photo above: RAM Pavement, a Charlotte-based paving company renews at least one truck in its fleet with a brand-new vehicle approximately every …
Business Finance Strategy Frequently Asked Questions (FAQ)
In this installment of our frequently asked questions, we demystify questions our CFOs get on the regular about business strategy and business …
Five Key Insights from My First Year as a Fractional CFO for Small Businesses
By: Saxby Morehead Transitioning from auditing large publicly traded companies to serving as a fractional CFO for privately owned small businesses has …
Should I Use The Same Company for CFO and Bookkeeping Services or Keep Them Separate?
by Lucrum Staff Is your company considering outsourcing fractional CFO and bookkeeping services to two different companies? Using a single provider for …
When To Politely Turn Down A New Business Opportunity
By: Jeff Heybruck New business opportunities are, for good reason, exciting. But wise business leaders are able to take off the rose-colored …
Cash Flow Forecasting 101 (and Tips for Organizations Using QuickBooks)
By: Jeff Heybruck Forecasting cash flow is one of the most difficult but impactful planning exercises a business owner can undertake. There …
Small Business Tips to Negotiate Better Payment Terms & Conditions with Customers
By: Jeff Heybruck Net 30? Yeah, right. AR from large clients can be tricky. A common refrain we hear from small business …
How To Score & Rank Your Customers: Stratifying A Client Base
By: Jeff Heybruck Not all clients are created equal. Some are more profitable than others, and some are just plain difficult to …
Counterintuitive Small Business Advice
by: Jeff Heybruck Sometimes the best advice isn’t the most obvious. Our CFOs have learned a thing or two about how to …
How To Run A Business In the Face of Rising Interest Rates
by Jeff Heybruck Beginning in 2008, financial crises drove down interest rates to just above 0%. Now, for the first time in …
Owner’s Draw vs. Salary : How Should I Pay Myself & What Are The Tax Implications?
By: Jeffrey Heybruck We’ve seen a lot of confusion around the concept of an owner taking a draw from the company, what …














